Founders Natalie Pawelski and Carina Daniels have worked as a team for over a decade, first at Cater Communications and now at their own firm. Over the years, they have worked with proven consultants across the country, who can bring their talents to the table as needed.
Co-founder & CEO
Natalie specializes in story. She delivers crisp writing, clever messaging, and thoughtful editing, no matter the topic. As a former CNN reporter, she’s also fast and fluent in a multitude of media.
Co-founder & President
Carina specializes in reach. She has media contacts across the country and a talent for framing, pitching and releasing a story so it gets the coverage it deserves.
Associate, Los Angeles
Anna specializes in social media, film production, and research. She creates well-researched media lists, captures our clients’ media coverage, and provides key support.
Media Consultant & Strategist, New York City
Katherine is our national TV and video production guru. Prior to joining Story & Reach, she worked as a producer at ABC, CBS, and NBC’s TODAY show, specializing in climate coverage.
PR Assistant, Chicago
Omotola created Bon Femmes, a Chicago small business that supports women in the arts. She can do it all, from creating beautiful graphics and social media posts to managing project budgets and other important administrative tasks.
Senior Consultant, California
Roxanna has a journalism background and years of experience in climate and clean energy communications. Most recently, she directed communications for the clean transportation nonprofit CALSTART before starting her own consultancy.
Videographer, Chicago
Dario specializes in video production and podcasts. He creates videos about our ShoCo member businesses and promotes them on his podcast, 77 Flavors of Chicago.
Social Media Consultant, Chicago
Roxy specializes in social media. She manages campaigns for dozens of small businesses in Chicago, helping them grow their following and reach.
Senior Consultant, Washington, DC
Chelsea specializes in political strategy and communications, with more than 20 years of experience striking bipartisan compromise on federal energy and environmental policy.
Senior Consultant, Tennessee
Cortney specializes in energy and technology communications. The founder of Piper Communications, she is a respected political pundit on television’s Tennessee This Week.
